08.45 REGISTRATION & BREAKFAST
09.30 Welcome | Mungo Knott | Insight and Innovation Director | Primesight and Joint Chair | Outsmart Standards Committee
10:00 Automating the Agency <> Media Owner Transactions | Tobias van Amstel | CEO & Co-founder | Signkick
10:45 COFFEE
11:15 Using Data, Insights, and Programmatic Buying for Better Audience Reach | Stephanie Gutnik | VP of Business Development | Broadsign, Mendel Looije | Founder and CEO | OutMoove, Niklas Cederlöf | Programmatic Marketing Manager | Foodora, Arno Buskop | Head of Data, Tools and Analytics | Kinetic, a WPP subsidiary
12:00 Core Services Explained, the (new) Ad Tech Business | Tim Harvey | Director of Business Transformation | JCDecaux, Fernando Mayorga | Chief Technology Officer | LiveDOOH, Simon Murray | CEO | Specle, Simon Booth | CTO | Scoota
12.45 LUNCH
14:00 Why Haven’t More Agencies and Brands Engaged with DOOH | Stephanie Gutnik | VP of Business Development | Broadsign, Sven Ruppert | Splicky, CEO, Karen Chan | Director, Emerging Channels | MediaMath, Dan Larden | Strategic Partnerships Director | Infectious Media
15:00 Revenue Management; Customer Analysis and Pricing |David Giudici | Finance & Sales Director and Elias Bauguil | Strategy & Consulting Director | MEREO
15:45 TEA / COFFEE
16:30 Has Programmatic Public Video Been Doing This Right All Along? | Christian Moody | UK Director, EMEA | Ayuda, Christian von den Brincken | Managing Director | Ströer, Joe Cotugno | Managing Director | Ayuda, Andreas Soupliotis | CEO | Hivestack
17.15 Closing Remarks | Mungo Knott | Marketing & Insight Director | Primesight and Joint Chair | Outsmart Standards Committee